Without quality content, a web service is useless. The user interface, visual appearance and technical implementation only allow the content to be found and used as smoothly as possible. But content is what gets the user interested and the customer to buy. Therefore, the content structure, content design, and content production of a web service must be properly invested in.
Information is told concisely but clearly, and the user is offered the desired functions at the exact places.
Functional content of the web service serves new and existing customers, the company’s own personnel and job seekers, as well as partners and media representatives. When the content is designed carefully, it is easy to grasp information and browse between different contents. Things are told concisely but clearly, and the user is offered the desired functions, such as the ability to join the email list, at just the right places. Images, videos, and other rich content formats complement the text.
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